College Admissions 101

In over fifteen years of working with families, I can say this with absolute certainty: Each family has its own college admissions goals and needs a customized plan. You cannot simply copy another family’s college roadmap and hope it works for your child. There is not...

Not surprisingly, a lot of parents ask me, "How do we afford college?” Parents who attended college twenty years ago usually find themselves in shock over the number of changes in the college landscape — from tuition costs to the fact that they must fund most of it...

I've had the pleasure of knowing Jason for several years, and as my daughter approached the college admission process, we thought we had things under control. Although I knew Jason, we decided to navigate the waters of admissions on our own, and to our dismay, the...

Personal branding for students in college: Massively Important. However, a lot of young people do not recognize what personal branding means to their professional development and career launch. Every student, regardless of their major, must work on creating a personal...